Positive Writer

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How To Get People To Not Ignore Your Writing!

Note: This is a guest post by Blake Powell. Blake helps writers launch past their excuses and step into their creative power. Download for free Blake’s The Bulletproof Writer’s Handbook.

Time after time you hit the publish button, only to have your dreams crushed when no one responds — or hell, even looks.

You thought your writing was good, but now you’re not so sure. You wish things were different and that people would know who you are, but times are changing: the internet is becoming noisier than ever before and it’s getting harder and harder to get your words noticed.

Rejection has driven you to the brink of insanity, and you’re ready to quit.


But before you hang up your hat, you need to know something — if you’re being ignored, it’s not because your writing is poor or because you don’t know the right people. No, it’s because you’re not doing anything differently from everyone else.

And if you want people to stand back and take notice of your writing then you need to be perceived as anything but another option — no, you want to be their best option, and you can’t do that by blending into the crowd.

The Key Fact You Must Accept Before People Notice You

We tend to over-dramatize the effect we have on the world around us. So when we’re writing a blog post, say, we think it’s the best thing ever written because it came from a brilliant idea we had in the car on the way home.

We can’t lose the idea, we think, because it’s just too valuable. And when we have the chance to write, we sit down and try to paste the idea from our brain onto the screen so we can share it with others.

But here’s the stinging truth — you don’t deserve to have your stuff shared because you have a high IQ or because you’re stunningly handsome. In fact, you can never depend on the strength of your writing or your ideas as your readers will always determine the quality of them for you. They’re the ones who’ll make the call to “like” and share your content, and they won’t spare your writing because you think it’s great.

We all demand to read great life-changing content, so why should anyone approach your work in a different way?

It’s time to be different, and embrace our differences. Break away from the crowd, so your writing will have the impact you want it to have.

The Secret to Elevating Your Writing and Getting It Noticed By Others

If you want your writing to get noticed then you have to accept that how you convey your writing is just as important as the ideas you choose to write about.

As Lewis Howes says, you have to allow your “mess to become your message” before you can be great. Only then can you create something awesome, something that blows people away and leaves them in complete and total awe.

In his book Purple Cow, Seth Godin says that we have to be remarkable if we want to be heard in the loud world of consumerism. As Godin writes, being remarkable by definition means doing something that’s “worth remarking on” — and we can only be remarkable by embracing our differences to separate our writing from the rest of the writers out there.

We all have something unique to say that’s worth listening to. However, in a recent email newsletter, Ramit Sethi reminds us that “you could be the nicest, most thoughtful person, but if you can’t communicate it [to others], none of that matters.” If we want our writing to be read and heard by others then we need to be very conscientious of how we speak to our audience, and define a strategy to communicate to them based on what they’re interested in and what will help them grow as people.

By using our words to form a bond with others, we can regain clarity on our writing and cement the message we want to spread in a genuine, thoughtful, and helpful way that others will be compelled to remark on. There’s simply no faster way to get people eagerly talking about you than by being your authentic self, and then giving them a solution to tackle their biggest problems in the way only you can.

What’s Your Unique Message?

To be truly remarkable, though, you have to pick your fight: for example, what compels you to write in the first place? Is it to solve an injustice about the world, or right a wrong? Is it to spread awareness about a certain message?

Or are you on a mission to fix a mistake you see a lot of people making around you, every day of their lives?

You have to define the change you want to make in others before you can make it – and there’s no better way to do that than to create your own personal mission statement on how you’re going to make that change.

So what’s your unique viewpoint that no one else has? We all have strengths that are unique to us and we can use those differences to our advantage if we choose to.

We’re All Remarkable, In Some Way

As Derek Sivers says, “what’s obvious to you is amazing to others.” What are you sharing with others that they may not see themselves, and how are you sharing it?

People always want to become better versions of themselves in some way, so how are you going to help them grow? How are you going to give them value and enrich their lives? And how are you going to write the way to a better tomorrow?

Always focus on the value you can give your readers. Because it’s not about me, and it’s not about you. Your reader always comes first.

So before you sit down to write, always ask yourself “why should people listen to me, and what do I bring to the table that no one else does?”

Then hone in on that message, and make it yours for everyone else to see.

It Takes Dedication and Hard Work to Get Your Message Shared by Others

It’s hard not to get discouraged after publishing post after post to crickets (especially after we hone our craft and put our dues in). But just as you can’t let your circumstances dictate your worth, you can’t allow the fact that your past writing has been ignored prevent you from creating content that’s worth being recognized, shared, talked about, and loved.

After all, isn’t that what we all want — for our writing to be loved, adored, and cherished? For our words to inspire others to action? And for our writing to leave behind a legacy we can be proud of, instead of a life we were simply getting on with?

When I shared my article with a friend, he said it sounded pretentious — ouch. But he was right, as I was preaching rather than teaching — I was giving my readers lessons without relating it back to their life, because I was too focused on sharing my own experiences without providing value to them. I forgot about the readers, and focused too much on myself.

To be noticed, it’s a given that your writing has to be good. But to be shared, loved, and admired, your writing has to be exceptional, or else it will fade into all the other noise around it. If your message is more of the same it won’t create the ripples you want it to create and it won’t impact the lives you want it to hit because it won’t stand out from the crowd.

The world needs your art, and they deserve to have it in the best way possible — not delivered to them in a half-hearted way to swoon their favor. Because if it’s not worth remarking upon, many times it won’t even be read by other people because you haven’t given them a reason to read it.

You Can Always Choose To Be Great

We live in an amazing age where the internet has created a level playing field for all of us, so that anyone can share their message and be heard by many.

But what’s your message? What are you trying to say, and how are you the only one that can say it? I’d love to know, share it with us in the comments.

The time to make a change is now: so will you create an impact by allowing your mess to become your message, or will you let your writing fizzle out before others can read it?

The choice is yours.

About Bryan Hutchinson

I'm a positive writer and when that doesn't work, I eat chocolate. I help fellow writers overcome doubt and thrive! In my free time, I love visiting castles with my wife, Joan. Join me on Twitter and Facebook.

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Like a good friend, Bryan guides you through the process of facing your inner demons, conquering the craft, and creating work that matters. ―Jeff Goins



  • Awesome content yet again, Blake! The type that makes you think. 😉

    True, often times we have this great idea in our head but it just doesn’t seem to translate in words. It’s always just within mediocrity, somewhere in the range of saturation.

    Good new, you are not your writing. You are not mediocre, in fact, you are extraordinary! You just have to find what makes you great and share it with the world so that in turn, they too will have a piece of your greatness!

    What makes me unique is that I’m only 15 years old (surprise, surprise). I try to capitalize on that in my blog, (www.MadeForExcellence.com), so that people will be inspired to make the most of their life too.

    How about you? What makes you unique?

    • Hey James,

      Thanks for commenting. Everyone has their own unique experiences, and it’s how they choose to highlight those that makes the difference. Because many times it’s not what you say, it’s how you say it that make a difference. That can make you remarkable.

      As for your question, what makes me remarkable is what makes any of us remarkable. My own experiences, my own viewpoint. I like to think I see the world in a unique way, and in my writing I choose to share that with other people to help them see that their writing is special, no matter what anyone else tells them.

      I also don’t want to be like everyone else. I want to he someone who tells the truth, who encourages other writers to give it their best, and know we’re all good enough on our own way. Especially in the world of connectivity were in right now, we all have the opportunity to capitalize on what makes us unique and stand out from the pack in our own, special way.

      Hope that answers your question! And thanks for your response 😃

  • N K

    Wow awesome article! As writers we should be focused on providing value to the readers, we exist coz of them. I realize that I have been focusing more on sharing my own experiences rather than relating to to my readers’ lives. Yes, now I get the point. It’s all about providing value to the readers that would help them in making their life better in albeit small ways. Thanks Blake 🙂

    • Thanks so much for your comment 🙂 yes, we’re here for our readers, not the other way around. We can still make our own stuff on the side, too, but if we want to get noticed we must always provide value to others, and not just talk about what we want when we want it 😛

      You’re very welcome! I’m glad you enjoyed reading it and only happy to help.

  • Quinn Eurich

    Hi Blake,

    I wish more marketers and coaches would understand what you’re saying here!

    Passing it on with the hopes that some of them will read it!

    Thanks for sharing Blake!

    • Yes absolutely, but we’re all marketers these days aren’t we?

      The bright side is knowing that by focusing on our value proposition, we can attract the people we want to read our content by always focusing on what makes us different – and we can use this to stand out from the crowd and make a dent in the universe with our writing.

      Thank YOU for sharing, Quinn 🙂 really appreciate it.

  • Great job Bryan! You’ve pinpointed the issue and gotten the wheels turning. The essence of what I need to convey is “When you’ve repeatedly pleaded with The Universe for answers yet none have come, what else can you do?” Thanks for the inspiration!

    • Thanks Debbra. You’re very welcome, and glad it helped. Go out there and spread your message! 😃

  • Elaine

    Thought provoking article Blake. I found the quote, “you have to allow your mess to become your message” helpful and scary. My mess is huge and ugly. Thank you for your encouragement. You make a difference in my life with your writing.

    • Thank you Elaine. It’s comments like yours that keep me going and know I’m making a difference. And your mess is scary, absolutely, but nothing great ever came from playing it safe. Sometimes embracing your mess is all you can do to live an exceptional life 🙂

      Thanks so much for sharing your thoughts.

  • Laurie Seymour

    Excellent article, Blake. So glad I happened upon it. Your message is inspiring, challenging and just the right amount of “pushy.” That’s a good thing. There really isn’t time for anything passive. Life doesn’t work that way. Thank you!

    • I love that, Laurie, that you found it pushy without being too pushy. I think that’s a good goal to strive for, and I’m glad to hear you found my message encouraging and challenging as well.

      Thanks for sharing your thoughts! Appreciate it.

  • nelson

    My name are DAN Anelos, my life became devastated when my husband sent me packing, after 8 years that we have been together. I was lost and helpless after trying so many ways to make my husband take me back. One day at work, i was absent minded not knowing that my boss was calling me, so he sat and asked me what its was all about i told him and he smiled and said that it was not a problem. I never understand what he meant by it wasn’t a problem getting my husband back, he said he used a spell to get his wife back when she left him for another man and now they are together till date and at first i was shocked hearing such thing from my boss. He gave me an email address of the great spell caster who helped him get his wife back, i never believed this would work but i had no choice that to get in contact with the spell caster which i did, and he requested for my information and that of my husband to enable him cast the spell and i sent him the details, but after two days, my mom called me that my husband came pleading that he wants me back, i never believed it because it was just like a dream and i had to rush down to my mothers place and to my greatest surprise, my husband was kneeling before me pleading for forgiveness that he wants me and the kid back home, then i gave Happy a call regarding sudden change of my husband and he made it clear to me that my husband will love me till the end of the world, that he will never leave my sight. Now me and my husband is back together again and has started doing pleasant things he hasn’t done before, he makes me happy and do what he is suppose to do as a man without nagging. Please if you need help of any kind, kindly contact dr ZUBA for help and you can reach him via email: drzubaspellhome@gmail.com or contact him on him whatsapp number(+2348167554235..

  • samcarter44

    Thanks for your article, Blake. I’m glad I was able to find it again. Especially the part about letting your “mess become your message”. I’ve had other people tell me the same thing, and they say my writing is more authentic when I do. Thanks again, and have a great day!

    • Hey Sam, glad it helped!

      In the online world, at least, messy is good. Neat and clean is a tad boring and “samey”, but embracing your mess can help your message stand out and give it the authentic punch it needs to really shine.

      Thanks so much for commenting, too – I appreciate it!

  • Wow, this is an awesome article, i love the word “mess become your message” i truly love this. I mess – i have to accept them, change it – to be a better kind of mess.
    Thank you Blake. It’s encourage me to learn craft more and again and again.

    • You’re very welcome Febriana. I’m so glad you liked it and thanks so much for your kind words 🙂

      • Blake, did you have your own blog? i would gladly to be become your reader. I enjoy it.

        • Hey Febriana, I don’t right now. However I’m doing new posts and interviews all the time which you’ll get access to once you’re on my email list. You can find the link in my bio above.

          I additionally post on Medium as well. You can find my profile at http://medium.com/@blakepowell

          I’d love to have you as a reader 🙂 thanks so much for the compliment!